Steven Allison
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Ohm It Challenge
Ohm It Challenge
Year
Year
2022
2022
Client
Client
Ohm Fitness
Ohm Fitness
Role
Role
Production Designer
Production Designer
Project: Ohm Fitness Launch Campaign
Timeline: 2 Weeks
The Challenge
Launch and establish Ohm Fitness (from the founders of Orange Theory) by demystifying its innovative EMS technology to drive acquisitions and foster a retention-focused community.
The Result
Successfully launched the brand, driving member acquisitions and achieving the highest Campaign Click-To-Open Rate (CTOR) of the year.
Project: Ohm Fitness Launch Campaign
Timeline: 2 Weeks
The Challenge
Launch and establish Ohm Fitness (from the founders of Orange Theory) by demystifying its innovative EMS technology to drive acquisitions and foster a retention-focused community.
The Result
Successfully launched the brand, driving member acquisitions and achieving the highest Campaign Click-To-Open Rate (CTOR) of the year.
Fitness
Fitness
