Steven Allison
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Grow 2025
Grow 2025
Year
Year
2025
2025
Client
Client
Thryv
Thryv
Role
Role
Lead Designer
Lead Designer
Project: Grow2025 Event Branding
Timeline: Q2 2024
The Challenge
Rebrand the flagship event "Partnerkon" for the post-Keap acquisition era, creating a modern "Grow2025" identity to unify legacy users and new prospects.
The Result
Drove a 40% increase in early sign-ups and launched social ads with a CTR 2x the company average. The new system received resounding praise from internal teams for its ease of use and professional impact.
Project: Grow2025 Event Branding
Timeline: Q2 2024
The Challenge
Rebrand the flagship event "Partnerkon" for the post-Keap acquisition era, creating a modern "Grow2025" identity to unify legacy users and new prospects.
The Result
Drove a 40% increase in early sign-ups and launched social ads with a CTR 2x the company average. The new system received resounding praise from internal teams for its ease of use and professional impact.


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